British online fashion retailer ASOS has strengthened its board of directors by appointing Anne Skovbro, a major shareholder in the company, as a non-executive director. Skovbro’s appointment is effective immediately and she will join the board’s nomination committee. She is the founder and CEO of retail consultancy firm Retail Skovbro and has over 25 years of experience in the retail industry. Prior to founding her own consultancy, Skovbro held various leadership positions at retail companies, including CEO of Illum in Copenhagen and managing director of Harvey Nichols in London..
Skovbro’s expertise in the retail sector is expected to provide valuable insights and guidance to ASOS as it continues to navigate the rapidly evolving e-commerce landscape. The company has been facing challenges in recent years, including a decline in its share price and increased competition from other online retailers. However, Skovbro’s appointment is seen as a positive step towards improving ASOS’s performance..
Commenting on her appointment, Skovbro said, .
