Lacoste celebrates sport, fashion at the first LA Club Lacoste
The Los Angeles Club Lacoste
Defined as “a place where fashion meets sport, to celebrate all women in their plurality”, Los Angeles Club Lacoste represents, according to the crocodile-logo brand, “not only a club, but a movement bringing together communities and women from different backgrounds around the crocodile”.
For the occasion, the French brand transformed a field into its colors, and invited its ambassadors, the French actress Garance Marillier, and the artist KJ Apa, some Youtubers and models to a private workout with the champion Venus Williams, another ambassador of Lacoste and the artistic director of the house, Louise Trotter, followed by a pilates class organized by the expert Liana Levi.
The occasion to present its fall-winter 2022-2023 collection, and to unveil the sport-fashion silhouette dear to the brand and composed of green trench coats, sport bras, pink nylon and mesh jackets, pink jogging pants, cream shirts and caps, “ultra versatile fashion pieces to be worn everywhere and all the time,” said the brand.
The event continued at the Sunset Tower Hotel pool with a private dinner and party hosted by DJ duo Simi Haze.